Dyson Company Cyber Security Posture

dyson.com

At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds. Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education. Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world. The future doesnโ€™t just happen, we look to make it happen, to achieve leaps through pioneering new ideas.

Dyson Company Details

Linkedin ID:

dyson

Employees number:

12286 employees

Number of followers:

445738.0

NAICS:

335

Industry Type:

Appliances, Electrical, and Electronics Manufacturing

Homepage:

dyson.com

IP Addresses:

Scan still pending

Company ID:

DYS_6503996

Scan Status:

In-progress

AI scoreDyson Risk Score (AI oriented)

Between 900 and 1000

This score is AI-generated and less favored by cyber insurers, who prefer the TPRM score.

Ailogo

Dyson Company Scoring based on AI Models

Model NameDateDescriptionCurrent Score DifferenceScore
AVERAGE-Industry03-12-2025

This score represents the average cybersecurity rating of companies already scanned within the same industry. It provides a benchmark to compare an individual company's security posture against its industry peers.

N/A

Between 900 and 1000

Dyson Company Cyber Security News & History

Past Incidents
0
Attack Types
0
EntityTypeSeverityImpactSeenUrl IDDetailsView

Dyson Company Subsidiaries

SubsidiaryImage

At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds. Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education. Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world. The future doesnโ€™t just happen, we look to make it happen, to achieve leaps through pioneering new ideas.

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newsone

Dyson Cyber Security News

2025-06-03T15:21:00.000Z
Walmart Deals of the Day: Dysonโ€™s Powerful Big Ball Vacuum Is $150 Off

This Dyson combines the power of a corded vacuum with the maneuverability of a cordless model for serious versatility. It boasts 250 air wattsย ...

2024-12-02T08:00:00.000Z
Dyson Cyber Monday deals get you $200 off the 360 Vis Nav robot vacuum

We put this robot vacuum through its paces, and you can see the results in our Dyson 360 Vis Nav review. It managed to suck up an impressiveย ...

2024-12-02T08:00:00.000Z
The best Cyber Monday Dyson deal is at Walmart. Last chance to save $200 on the Dyson V7 cordless vacuum.

This vacuum offers powerful suction with a lightweight design for quick cleaning without the cord. You get up to 40 minutes of run time, givingย ...

2025-02-25T08:00:00.000Z
John Carse hired as Field CISO at Squarex

John Carse has been hired as Field Chief Information Security Officer (CISO) at SquareX. With over two decades of cybersecurity experience,ย ...

2025-02-25T08:00:00.000Z
SquareX appoints John Carse as new Field CISO expert

As Field CISO, John Carse will serve as a strategic security advisor to SquareX's enterprise customers, assisting them in bolstering their browser securityย ...

2024-12-02T08:00:00.000Z
Cyber Monday deals include a $110 discount on the Dyson Airwrap

There are plenty of great gadgets on sale today for Cyber Monday that will track your steps or wake you up. But, personally, I'm moreย ...

2024-10-01T07:00:00.000Z
Walmart Deals of The Day: Our Editors' Choice-Winning Dyson Purifier Is $200 Off

The Dyson Purifier Cool TP07 combines exceptional air purification with the functionality of a large, oscillating fan, making it a versatileย ...

2024-12-05T08:00:00.000Z
The 100+ best Walmart holiday deals you can buy now

If you're still shopping for the best gifts for your family, friends, coworkers, or Secret Santa, don't miss Walmart's holiday sale.

2024-09-23T07:00:00.000Z
Dyson OnTrac headphones launched in India

With 40mm, 16-ohm neodymium speaker drivers and advanced audio signal processing, the Dyson OnTrac will be able to ensure that every note orย ...

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faq

Frequently Asked Questions (FAQ) on Cybersecurity Incidents

Dyson CyberSecurity History Information

Total Incidents: According to Rankiteo, Dyson has faced 0 incidents in the past.

Incident Types: As of the current reporting period, Dyson has not encountered any cybersecurity incidents.

Total Financial Loss: The total financial loss from these incidents is estimated to be {total_financial_loss}.

Cybersecurity Posture: The company's overall cybersecurity posture is described as At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds. Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education. Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world. The future doesnโ€™t just happen, we look to make it happen, to achieve leaps through pioneering new ideas..

Detection and Response: The company detects and responds to cybersecurity incidents through {description_of_detection_and_response_process}.

Incident Details

Incident 1: Ransomware Attack

Title: {Incident_Title}

Description: {Brief_description_of_the_incident}

Date Detected: {Detection_Date}

Date Publicly Disclosed: {Disclosure_Date}

Date Resolved: {Resolution_Date}

Type: {Type_of_Attack}

Attack Vector: {Attack_Vector}

Vulnerability Exploited: {Vulnerability}

Threat Actor: {Threat_Actor}

Motivation: {Motivation}

Incident 2: Data Breach

Title: {Incident_Title}

Description: {Brief_description_of_the_incident}

Date Detected: {Detection_Date}

Date Publicly Disclosed: {Disclosure_Date}

Date Resolved: {Resolution_Date}

Type: {Type_of_Attack}

Attack Vector: {Attack_Vector}

Vulnerability Exploited: {Vulnerability}

Threat Actor: {Threat_Actor}

Motivation: {Motivation}

Common Attack Types: As of now, the company has not encountered any reported incidents involving common cyberattacks.

Identification of Attack Vectors: The company identifies the attack vectors used in incidents through {description_of_identification_process}.

Impact of the Incidents

Incident 1: Ransomware Attack

Financial Loss: {Financial_Loss}

Data Compromised: {Data_Compromised}

Systems Affected: {Systems_Affected}

Downtime: {Downtime}

Operational Impact: {Operational_Impact}

Conversion Rate Impact: {Conversion_Rate_Impact}

Revenue Loss: {Revenue_Loss}

Customer Complaints: {Customer_Complaints}

Brand Reputation Impact: {Brand_Reputation_Impact}

Legal Liabilities: {Legal_Liabilities}

Identity Theft Risk: {Identity_Theft_Risk}

Payment Information Risk: {Payment_Information_Risk}

Incident 2: Data Breach

Financial Loss: {Financial_Loss}

Data Compromised: {Data_Compromised}

Systems Affected: {Systems_Affected}

Downtime: {Downtime}

Operational Impact: {Operational_Impact}

Conversion Rate Impact: {Conversion_Rate_Impact}

Revenue Loss: {Revenue_Loss}

Customer Complaints: {Customer_Complaints}

Brand Reputation Impact: {Brand_Reputation_Impact}

Legal Liabilities: {Legal_Liabilities}

Identity Theft Risk: {Identity_Theft_Risk}

Payment Information Risk: {Payment_Information_Risk}

Average Financial Loss: The average financial loss per incident is {average_financial_loss}.

Commonly Compromised Data Types: The types of data most commonly compromised in incidents are {list_of_commonly_compromised_data_types}.

Incident 1: Ransomware Attack

Entity Name: {Entity_Name}

Entity Type: {Entity_Type}

Industry: {Industry}

Location: {Location}

Size: {Size}

Customers Affected: {Customers_Affected}

Incident 2: Data Breach

Entity Name: {Entity_Name}

Entity Type: {Entity_Type}

Industry: {Industry}

Location: {Location}

Size: {Size}

Customers Affected: {Customers_Affected}

Response to the Incidents

Incident 1: Ransomware Attack

Incident Response Plan Activated: {Yes/No}

Third Party Assistance: {Yes/No}

Law Enforcement Notified: {Yes/No}

Containment Measures: {Containment_Measures}

Remediation Measures: {Remediation_Measures}

Recovery Measures: {Recovery_Measures}

Communication Strategy: {Communication_Strategy}

Adaptive Behavioral WAF: {Adaptive_Behavioral_WAF}

On-Demand Scrubbing Services: {On_Demand_Scrubbing_Services}

Network Segmentation: {Network_Segmentation}

Enhanced Monitoring: {Enhanced_Monitoring}

Incident 2: Data Breach

Incident Response Plan Activated: {Yes/No}

Third Party Assistance: {Yes/No}

Law Enforcement Notified: {Yes/No}

Containment Measures: {Containment_Measures}

Remediation Measures: {Remediation_Measures}

Recovery Measures: {Recovery_Measures}

Communication Strategy: {Communication_Strategy}

Adaptive Behavioral WAF: {Adaptive_Behavioral_WAF}

On-Demand Scrubbing Services: {On_Demand_Scrubbing_Services}

Network Segmentation: {Network_Segmentation}

Enhanced Monitoring: {Enhanced_Monitoring}

Incident Response Plan: The company's incident response plan is described as {description_of_incident_response_plan}.

Third-Party Assistance: The company involves third-party assistance in incident response through {description_of_third_party_involvement}.

Data Breach Information

Incident 2: Data Breach

Type of Data Compromised: {Type_of_Data}

Number of Records Exposed: {Number_of_Records}

Sensitivity of Data: {Sensitivity_of_Data}

Data Exfiltration: {Yes/No}

Data Encryption: {Yes/No}

File Types Exposed: {File_Types}

Personally Identifiable Information: {Yes/No}

Prevention of Data Exfiltration: The company takes the following measures to prevent data exfiltration: {description_of_prevention_measures}.

Handling of PII Incidents: The company handles incidents involving personally identifiable information (PII) through {description_of_handling_process}.

Ransomware Information

Incident 1: Ransomware Attack

Ransom Demanded: {Ransom_Amount}

Ransom Paid: {Ransom_Paid}

Ransomware Strain: {Ransomware_Strain}

Data Encryption: {Yes/No}

Data Exfiltration: {Yes/No}

Ransom Payment Policy: The company's policy on paying ransoms in ransomware incidents is described as {description_of_ransom_payment_policy}.

Data Recovery from Ransomware: The company recovers data encrypted by ransomware through {description_of_data_recovery_process}.

Regulatory Compliance

Ransomware Logo

Incident 1: Ransomware Attack

Regulations Violated: {Regulations_Violated}

Fines Imposed: {Fines_Imposed}

Legal Actions: {Legal_Actions}

Regulatory Notifications: {Regulatory_Notifications}

Data Breach Logo

Incident 2: Data Breach

Regulations Violated: {Regulations_Violated}

Fines Imposed: {Fines_Imposed}

Legal Actions: {Legal_Actions}

Regulatory Notifications: {Regulatory_Notifications}

Regulatory Frameworks: The company complies with the following regulatory frameworks regarding cybersecurity: {list_of_regulatory_frameworks}.

Ensuring Regulatory Compliance: The company ensures compliance with regulatory requirements through {description_of_compliance_measures}.

Lessons Learned and Recommendations

Incident 1: Ransomware Attack

Lessons Learned: {Lessons_Learned}

Incident 2: Data Breach

Lessons Learned: {Lessons_Learned}

Incident 1: Ransomware Attack

Recommendations: {Recommendations}

Incident 2: Data Breach

Recommendations: {Recommendations}

Key Lessons Learned: The key lessons learned from past incidents are {list_of_key_lessons_learned}.

Implemented Recommendations: The company has implemented the following recommendations to improve cybersecurity: {list_of_implemented_recommendations}.

References

Incident 1: Ransomware Attack

Source: {Source}

URL: {URL}

Date Accessed: {Date_Accessed}

Incident 2: Data Breach

Source: {Source}

URL: {URL}

Date Accessed: {Date_Accessed}

Additional Resources: Stakeholders can find additional resources on cybersecurity best practices at {list_of_additional_resources}.

Investigation Status

Incident 1: Ransomware Attack

Investigation Status: {Investigation_Status}

Incident 2: Data Breach

Investigation Status: {Investigation_Status}

Communication of Investigation Status: The company communicates the status of incident investigations to stakeholders through {description_of_communication_process}.

Stakeholder and Customer Advisories

Incident 1: Ransomware Attack

Stakeholder Advisories: {Stakeholder_Advisories}

Customer Advisories: {Customer_Advisories}


Incident 2: Data Breach

Stakeholder Advisories: {Stakeholder_Advisories}

Customer Advisories: {Customer_Advisories}

Advisories Provided: The company provides the following advisories to stakeholders and customers following an incident: {description_of_advisories_provided}.

Initial Access Broker

Incident 1: Ransomware Attack

Entry Point: {Entry_Point}

Reconnaissance Period: {Reconnaissance_Period}

Backdoors Established: {Backdoors_Established}

High Value Targets: {High_Value_Targets}

Data Sold on Dark Web: {Yes/No}

Incident 2: Data Breach

Entry Point: {Entry_Point}

Reconnaissance Period: {Reconnaissance_Period}

Backdoors Established: {Backdoors_Established}

High Value Targets: {High_Value_Targets}

Data Sold on Dark Web: {Yes/No}

Monitoring and Mitigation of Initial Access Brokers: The company monitors and mitigates the activities of initial access brokers through {description_of_monitoring_and_mitigation_measures}.

Post-Incident Analysis

Incident 1: Ransomware Attack

Root Causes: {Root_Causes}

Corrective Actions: {Corrective_Actions}

Incident 2: Data Breach

Root Causes: {Root_Causes}

Corrective Actions: {Corrective_Actions}

Post-Incident Analysis Process: The company's process for conducting post-incident analysis is described as {description_of_post_incident_analysis_process}.

Corrective Actions Taken: The company has taken the following corrective actions based on post-incident analysis: {list_of_corrective_actions_taken}.

Additional Questions

General Information

Ransom Payment History: The company has {paid/not_paid} ransoms in the past.

Last Ransom Demanded: The amount of the last ransom demanded was {last_ransom_amount}.

Last Attacking Group: The attacking group in the last incident was {last_attacking_group}.

Incident Details

Most Recent Incident Detected: The most recent incident detected was on {most_recent_incident_detected_date}.

Most Recent Incident Publicly Disclosed: The most recent incident publicly disclosed was on {most_recent_incident_publicly_disclosed_date}.

Most Recent Incident Resolved: The most recent incident resolved was on {most_recent_incident_resolved_date}.

Impact of the Incidents

Highest Financial Loss: The highest financial loss from an incident was {highest_financial_loss}.

Most Significant Data Compromised: The most significant data compromised in an incident was {most_significant_data_compromised}.

Most Significant System Affected: The most significant system affected in an incident was {most_significant_system_affected}.

Response to the Incidents

Third-Party Assistance in Most Recent Incident: The third-party assistance involved in the most recent incident was {third_party_assistance_in_most_recent_incident}.

Containment Measures in Most Recent Incident: The containment measures taken in the most recent incident were {containment_measures_in_most_recent_incident}.

Data Breach Information

Most Sensitive Data Compromised: The most sensitive data compromised in a breach was {most_sensitive_data_compromised}.

Number of Records Exposed: The number of records exposed in the most significant breach was {number_of_records_exposed}.

Ransomware Information

Highest Ransom Demanded: The highest ransom demanded in a ransomware incident was {highest_ransom_demanded}.

Highest Ransom Paid: The highest ransom paid in a ransomware incident was {highest_ransom_paid}.

Regulatory Compliance

Highest Fine Imposed: The highest fine imposed for a regulatory violation was {highest_fine_imposed}.

Most Significant Legal Action: The most significant legal action taken for a regulatory violation was {most_significant_legal_action}.

Lessons Learned and Recommendations

Most Significant Lesson Learned: The most significant lesson learned from past incidents was {most_significant_lesson_learned}.

Most Significant Recommendation Implemented: The most significant recommendation implemented to improve cybersecurity was {most_significant_recommendation_implemented}.

References

Most Recent Source: The most recent source of information about an incident is {most_recent_source}.

Most Recent URL for Additional Resources: The most recent URL for additional resources on cybersecurity best practices is {most_recent_url}.

Investigation Status

Current Status of Most Recent Investigation: The current status of the most recent investigation is {current_status_of_most_recent_investigation}.

Stakeholder and Customer Advisories

Most Recent Stakeholder Advisory: The most recent stakeholder advisory issued was {most_recent_stakeholder_advisory}.

Most Recent Customer Advisory: The most recent customer advisory issued was {most_recent_customer_advisory}.

Initial Access Broker

Most Recent Entry Point: The most recent entry point used by an initial access broker was {most_recent_entry_point}.

Most Recent Reconnaissance Period: The most recent reconnaissance period for an incident was {most_recent_reconnaissance_period}.

Post-Incident Analysis

Most Significant Root Cause: The most significant root cause identified in post-incident analysis was {most_significant_root_cause}.

Most Significant Corrective Action: The most significant corrective action taken based on post-incident analysis was {most_significant_corrective_action}.

What Do We Measure?

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Incident
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Finding
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Grade
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Digital Assets

Every week, Rankiteo analyzes billions of signals to give organizations a sharper, faster view of emerging risks. With deeper, more actionable intelligence at their fingertips, security teams can outpace threat actors, respond instantly to Zero-Day attacks, and dramatically shrink their risk exposure window.

These are some of the factors we use to calculate the overall score:

Network Security

Identify exposed access points, detect misconfigured SSL certificates, and uncover vulnerabilities across the network infrastructure.

SBOM (Software Bill of Materials)

Gain visibility into the software components used within an organization to detect vulnerabilities, manage risk, and ensure supply chain security.

CMDB (Configuration Management Database)

Monitor and manage all IT assets and their configurations to ensure accurate, real-time visibility across the company's technology environment.

Threat Intelligence

Leverage real-time insights on active threats, malware campaigns, and emerging vulnerabilities to proactively defend against evolving cyberattacks.

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