Wag! Group Co. Company Cyber Security Posture
wagwalking.comWag! Group Co. (Nasdaq PET) is the developer of Wag!, the on-demand dog walking platform. At Wag! we're crazy about dogs and the people who love them, and everything we do is intended to bring them joy and keep them safe. Our company was founded in 2015 and born from a love of dogs and an entrepreneurial spirit with the aim to make pet parenthood just a little bit easier so dogs and their humans can share a fulfilling life full of joyful moments. We invented on-demand dog walking by connecting an already passionate community of local dog walkers with Pet Parents. Launching in Los Angeles, Wag! services are now available in more than 5,300 cities nationwide. The 400,000Pet Caregivers using Wag! are thoroughly vetted and pass a rigorous screening process, and our services are bonded and insured. Wag! donates proceeds from walks to the Greater Good Charities GOODS program, and has already provided more than 16 million meals to shelter dogs in the United States.
WGC Company Details
wag-labs-inc-
2444 employees
24837.0
813
Consumer Services
wagwalking.com
Scan still pending
WAG_1235943
In-progress
WGC Risk Score (AI oriented)Between 900 and 1000
This score is AI-generated and less favored by cyber insurers, who prefer the TPRM score.
WGC Global Score.png)
Wag! Group Co. Company Scoring based on AI Models
| Model Name | Date | Description | Current Score Difference | Score |
|---|---|---|---|---|
| AVERAGE-Industry | 03-12-2025 | This score represents the average cybersecurity rating of companies already scanned within the same industry. It provides a benchmark to compare an individual company's security posture against its industry peers. | N/A | Between 900 and 1000 |
Wag! Group Co. Company Cyber Security News & History
| Entity | Type | Severity | Impact | Seen | Url ID | Details | View |
|---|---|---|---|---|---|---|---|
| Wag Labs Inc. | Breach | 85 | 4 | 01/2018 | WAG20318522 | Link | |
Rankiteo Explanation : Attack with significant impact with customers data leaksDescription: Wag Labs Inc., a popular dog-walking smartphone app, inadvertently exposed webpages. It showed customer information including addresses and lockbox codes that could had enabled thieves to break into homes. The information was on obscure pages on the company’s website that weren’t password-protected. The Wall Street Journal observed records of more than 100 customers, including more than 50 with lockbox information, before the pages were taken down. | |||||||
Wag! Group Co. Company Subsidiaries
Wag! Group Co. (Nasdaq PET) is the developer of Wag!, the on-demand dog walking platform. At Wag! we're crazy about dogs and the people who love them, and everything we do is intended to bring them joy and keep them safe. Our company was founded in 2015 and born from a love of dogs and an entrepreneurial spirit with the aim to make pet parenthood just a little bit easier so dogs and their humans can share a fulfilling life full of joyful moments. We invented on-demand dog walking by connecting an already passionate community of local dog walkers with Pet Parents. Launching in Los Angeles, Wag! services are now available in more than 5,300 cities nationwide. The 400,000Pet Caregivers using Wag! are thoroughly vetted and pass a rigorous screening process, and our services are bonded and insured. Wag! donates proceeds from walks to the Greater Good Charities GOODS program, and has already provided more than 16 million meals to shelter dogs in the United States.
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WGC Cyber Security News
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Frequently Asked Questions
Explore insights on cybersecurity incidents, risk posture, and Rankiteo's assessments.
WGC CyberSecurity History Information
How many cyber incidents has WGC faced?
Total Incidents: According to Rankiteo, WGC has faced 1 incident in the past.
What types of cybersecurity incidents have occurred at WGC?
Incident Types: The types of cybersecurity incidents that have occurred incident Breach.
How does WGC detect and respond to cybersecurity incidents?
Detection and Response: The company detects and responds to cybersecurity incidents through remediation measures with Pages were taken down.
Incident Details
Can you provide details on each incident?
Incident : Data Exposure
Title: Wag Labs Data Exposure Incident
Description: Wag Labs Inc., a popular dog-walking smartphone app, inadvertently exposed webpages showing customer information including addresses and lockbox codes that could have enabled thieves to break into homes. The information was on obscure pages on the company’s website that weren’t password-protected. The Wall Street Journal observed records of more than 100 customers, including more than 50 with lockbox information, before the pages were taken down.
Type: Data Exposure
Attack Vector: Exposed Webpages
Vulnerability Exploited: Lack of Password Protection
What are the most common types of attacks the company has faced?
Common Attack Types: The most common types of attacks the company has faced is Breach.
Impact of the Incidents
What was the impact of each incident?
Incident : Data Exposure WAG20318522
Data Compromised: Customer addresses, Lockbox codes
What types of data are most commonly compromised in incidents?
Commonly Compromised Data Types: The types of data most commonly compromised in incidents are Customer addresses and Lockbox codes.
Which entities were affected by each incident?
Incident : Data Exposure WAG20318522
Entity Type: Company
Industry: Technology
Customers Affected: More than 100 customers, More than 50 with lockbox information
Response to the Incidents
What measures were taken in response to each incident?
Incident : Data Exposure WAG20318522
Remediation Measures: Pages were taken down
Data Breach Information
What type of data was compromised in each breach?
Incident : Data Exposure WAG20318522
Type of Data Compromised: Customer addresses, Lockbox codes
Number of Records Exposed: More than 100 customers, More than 50 with lockbox information
What measures does the company take to prevent data exfiltration?
Prevention of Data Exfiltration: The company takes the following measures to prevent data exfiltration: Pages were taken down.
References
Where can I find more information about each incident?
Incident : Data Exposure WAG20318522
Source: The Wall Street Journal
Where can stakeholders find additional resources on cybersecurity best practices?
Additional Resources: Stakeholders can find additional resources on cybersecurity best practices at and Source: The Wall Street Journal.
Additional Questions
Impact of the Incidents
What was the most significant data compromised in an incident?
Most Significant Data Compromised: The most significant data compromised in an incident were Customer addresses and Lockbox codes.
Data Breach Information
What was the most sensitive data compromised in a breach?
Most Sensitive Data Compromised: The most sensitive data compromised in a breach were Customer addresses and Lockbox codes.
What was the number of records exposed in the most significant breach?
Number of Records Exposed in Most Significant Breach: The number of records exposed in the most significant breach was 150.0.
References
What is the most recent source of information about an incident?
Most Recent Source: The most recent source of information about an incident is The Wall Street Journal.
What Do We Measure?
Every week, Rankiteo analyzes billions of signals to give organizations a sharper, faster view of emerging risks. With deeper, more actionable intelligence at their fingertips, security teams can outpace threat actors, respond instantly to Zero-Day attacks, and dramatically shrink their risk exposure window.
These are some of the factors we use to calculate the overall score:
Identify exposed access points, detect misconfigured SSL certificates, and uncover vulnerabilities across the network infrastructure.
Gain visibility into the software components used within an organization to detect vulnerabilities, manage risk, and ensure supply chain security.
Monitor and manage all IT assets and their configurations to ensure accurate, real-time visibility across the company's technology environment.
Leverage real-time insights on active threats, malware campaigns, and emerging vulnerabilities to proactively defend against evolving cyberattacks.
