
REI Company Cyber Security Posture
rei.comAt Recreational Equipment, Inc. (REI), we exist to inspire and enable life outside for everyone. We believe that itโs in the wild, untamed and natural places that we find our best selves, so our purpose is to awaken a lifelong love of the outdoors, for all. Since 1938, we have been your local outdoor co-op, working to help you experience the transformational power of nature. We bring you top-quality gear and apparel, expert advice, rental equipment, inspiring stories of life outside and outdoor experiences to enjoy alone or share with your friends and family. And because we have no shareholders, with every purchase you make with REI, you are choosing to steward the outdoors, support sustainable business and help the fight for life outside. So whether youโre new to the outdoors or a seasoned pro, we hope youโll join us.
REI Company Details
rei
9879 employees
376708.0
452
Retail
rei.com
Scan still pending
REI_2533845
In-progress

Between 800 and 900
This score is AI-generated and less favored by cyber insurers, who prefer the TPRM score.

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REI Company Scoring based on AI Models
Model Name | Date | Description | Current Score Difference | Score |
---|---|---|---|---|
AVERAGE-Industry | 03-12-2025 | This score represents the average cybersecurity rating of companies already scanned within the same industry. It provides a benchmark to compare an individual company's security posture against its industry peers. | N/A | Between 800 and 900 |
REI Company Cyber Security News & History
Entity | Type | Severity | Impact | Seen | Url ID | Details | View |
---|---|---|---|---|---|---|---|
Recreational Equipment, Inc. | Breach | 50 | 2 | 7/2014 | REI350072825 | Link | |
Rankiteo Explanation : Attack limited on finance or reputationDescription: The California Office of the Attorney General reported a data breach involving Recreational Equipment Inc. (REI) on July 31, 2014. The breach occurred between July 4 and July 18, 2014, due to unauthorized access by a third party who obtained user credentials from an unrelated site. Approximately 3 accounts were specifically mentioned being affected, and the compromised information included billing and shipping addresses, order history, and dividend amounts. |
REI Company Subsidiaries

At Recreational Equipment, Inc. (REI), we exist to inspire and enable life outside for everyone. We believe that itโs in the wild, untamed and natural places that we find our best selves, so our purpose is to awaken a lifelong love of the outdoors, for all. Since 1938, we have been your local outdoor co-op, working to help you experience the transformational power of nature. We bring you top-quality gear and apparel, expert advice, rental equipment, inspiring stories of life outside and outdoor experiences to enjoy alone or share with your friends and family. And because we have no shareholders, with every purchase you make with REI, you are choosing to steward the outdoors, support sustainable business and help the fight for life outside. So whether youโre new to the outdoors or a seasoned pro, we hope youโll join us.
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REI Cyber Security News
Consumer Products Cybersecurity: Protecting Data, Building Consumer Confidence
Consumer products companies must boost cybersecurity to protect data, meet regulations, and build consumer trust in an evolving digitalย ...
Kiteworks reveals the top data breaches of 2024 report
Kiteworks has revealed its report on the top data breaches of 2024, highlighting the increasing importance of data sensitivity in assessingย ...
REI Systems Names Gregory Garrett as COO
Gregory Garrett joins REI Systems as chief operating officer.
REI Systems Welcomes Gregory A. Garrett as Chief Operating Officer
REI Systems Welcomes Gregory A. Garrett as Chief Operating Officer. REI Systems provides reliable, effective, and innovative technologyย ...
Gregory Garrett
With an illustrious career spanning over 25 years, Gregg Garrett is a seasoned veteran in IT, cybersecurity, and systems engineering. His extensive expertiseย ...
Cybersecurity Breakthrough: New Cipher System Protects Computers Against Spy Programs
Modern computer systems are under serious threat from cache side-channel attacks, which can covertly gather sensitive data such as secret keysย ...
Building wealth abroad: Why Nigerian investors should consider US real estate with REI capital growth
The Nation Newspaper Building wealth abroad: Why Nigerian investors should consider US real estate with REI capital growth.
REI Capital Growth opens U.S. commercial Real Estate to Nigerian investors
In today's global economy, Nigerian investors are seeking new ways to diversify their portfolios and capitalize on wealth-buildingย ...
Cybersecurity Engineer: What It Is and How to Become One
The demand for cybersecurity engineers continues to grow in our ever-evolving technological world โ discover how you can jump-start thisย ...

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Frequently Asked Questions
Explore insights on cybersecurity incidents, risk posture, and Rankiteo's assessments.
REI CyberSecurity History Information
How many cyber incidents has REI faced?
Total Incidents: According to Rankiteo, REI has faced 1 incident in the past.
What types of cybersecurity incidents have occurred at REI?
Incident Types: The types of cybersecurity incidents that have occurred incident Breach.
Incident Details
Can you provide details on each incident?

Incident : Data Breach
Title: REI Data Breach
Description: The California Office of the Attorney General reported a data breach involving Recreational Equipment Inc. (REI) on July 31, 2014. The breach occurred between July 4 and July 18, 2014, due to unauthorized access by a third party who obtained user credentials from an unrelated site. Approximately 3 accounts were specifically mentioned being affected, and the compromised information included billing and shipping addresses, order history, and dividend amounts.
Date Detected: 2014-07-31
Date Publicly Disclosed: 2014-07-31
Type: Data Breach
Attack Vector: Unauthorized Access
Vulnerability Exploited: User Credentials from an Unrelated Site
Threat Actor: Third Party
What are the most common types of attacks the company has faced?
Common Attack Types: The most common types of attacks the company has faced is Breach.
Impact of the Incidents
What was the impact of each incident?

Incident : Data Breach REI350072825
Data Compromised: billing and shipping addresses, order history, dividend amounts
What types of data are most commonly compromised in incidents?
Commonly Compromised Data Types: The types of data most commonly compromised in incidents are billing and shipping addresses, order history and dividend amounts.
Which entities were affected by each incident?
Data Breach Information
What type of data was compromised in each breach?

Incident : Data Breach REI350072825
Type of Data Compromised: billing and shipping addresses, order history, dividend amounts
Number of Records Exposed: 3
References
Where can I find more information about each incident?

Incident : Data Breach REI350072825
Source: California Office of the Attorney General
Date Accessed: 2014-07-31
Where can stakeholders find additional resources on cybersecurity best practices?
Additional Resources: Stakeholders can find additional resources on cybersecurity best practices at and Source: California Office of the Attorney GeneralDate Accessed: 2014-07-31.
Additional Questions
General Information
Who was the attacking group in the last incident?
Last Attacking Group: The attacking group in the last incident was an Third Party.
Incident Details
What was the most recent incident detected?
Most Recent Incident Detected: The most recent incident detected was on 2014-07-31.
What was the most recent incident publicly disclosed?
Most Recent Incident Publicly Disclosed: The most recent incident publicly disclosed was on 2014-07-31.
Impact of the Incidents
What was the most significant data compromised in an incident?
Most Significant Data Compromised: The most significant data compromised in an incident were billing and shipping addresses, order history and dividend amounts.
Data Breach Information
What was the most sensitive data compromised in a breach?
Most Sensitive Data Compromised: The most sensitive data compromised in a breach were billing and shipping addresses, order history and dividend amounts.
What was the number of records exposed in the most significant breach?
Number of Records Exposed in Most Significant Breach: The number of records exposed in the most significant breach was 3.0.
References
What is the most recent source of information about an incident?
Most Recent Source: The most recent source of information about an incident is California Office of the Attorney General.
What Do We Measure?
Every week, Rankiteo analyzes billions of signals to give organizations a sharper, faster view of emerging risks. With deeper, more actionable intelligence at their fingertips, security teams can outpace threat actors, respond instantly to Zero-Day attacks, and dramatically shrink their risk exposure window.
These are some of the factors we use to calculate the overall score:
Identify exposed access points, detect misconfigured SSL certificates, and uncover vulnerabilities across the network infrastructure.
Gain visibility into the software components used within an organization to detect vulnerabilities, manage risk, and ensure supply chain security.
Monitor and manage all IT assets and their configurations to ensure accurate, real-time visibility across the company's technology environment.
Leverage real-time insights on active threats, malware campaigns, and emerging vulnerabilities to proactively defend against evolving cyberattacks.
