PulseTV.com Company Cyber Security Posture

pulsetv.com

PulseTV is one of the most innovative eCommerce or Online Retailers around, founded in 1996. We've adapted many times over the years, most notably marketing utilizing video produced from our in-house studio. Our products range from As Seen on TV items, mid-to-high-end electronics, housewares, auto accessories and more. Our goals: โ€ข Offer a wide assortment of products at a good value โ€ข Create a shopping experience that is simple and easy to use โ€ข Assist customers quickly and efficiently with responsive customer service

PulseTV.com Company Details

Linkedin ID:

pulsetv-com

Website:
Employees number:

20 employees

Number of followers:

95.0

NAICS:

454

Industry Type:

Online and Mail Order Retail

Homepage:

pulsetv.com

IP Addresses:

Scan still pending

Company ID:

PUL_2499868

Scan Status:

In-progress

AI scorePulseTV.com Risk Score (AI oriented)

Between 900 and 1000

This score is AI-generated and less favored by cyber insurers, who prefer the TPRM score.

globalscorePulseTV.com Global Score
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Ailogo

PulseTV.com Company Scoring based on AI Models

Model NameDateDescriptionCurrent Score DifferenceScore
AVERAGE-Industry03-12-2025

This score represents the average cybersecurity rating of companies already scanned within the same industry. It provides a benchmark to compare an individual company's security posture against its industry peers.

N/A

Between 900 and 1000

PulseTV.com Company Cyber Security News & History

Past Incidents
1
Attack Types
1
EntityTypeSeverityImpactSeenUrl IDDetailsView
pulsetv-comBreach100409/2023PUL93611023Link
Rankiteo Explanation :
Attack with significant impact with customers data leaks

Description: The complaint alleges that Freestyleโ€™s contract language had assured PulseTV that it was PCI DSS-compliant when it wasnโ€™t. Payment card information of over 236,000 of PulseTVโ€™s customers was compromised in a data breach that continued for more than a year. The breach was first found as a result of alerts PulseTV got in March 2021 and again in October 2021 regarding them being a Common Point of Compromise. After several failed investigations to find the breach, they hired Kroll to conduct an investigation, which led to the confirmation of the breach in 2022. There are rumours that the dark web has data from the breach.

PulseTV.com Company Subsidiaries

SubsidiaryImage

PulseTV is one of the most innovative eCommerce or Online Retailers around, founded in 1996. We've adapted many times over the years, most notably marketing utilizing video produced from our in-house studio. Our products range from As Seen on TV items, mid-to-high-end electronics, housewares, auto accessories and more. Our goals: โ€ข Offer a wide assortment of products at a good value โ€ข Create a shopping experience that is simple and easy to use โ€ข Assist customers quickly and efficiently with responsive customer service

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PulseTV.com Cyber Security News

2022-01-01T08:00:00.000Z
PulseTV discloses potential credit card breach

U.S. online store PulseTV disclosed a potential credit card data breach, more than 200,000 customers have been impacted.

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Frequently Asked Questions

Explore insights on cybersecurity incidents, risk posture, and Rankiteo's assessments.

PulseTV.com CyberSecurity History Information

How many cyber incidents has PulseTV.com faced?

Total Incidents: According to Rankiteo, PulseTV.com has faced 1 incident in the past.

What types of cybersecurity incidents have occurred at PulseTV.com?

Incident Types: The types of cybersecurity incidents that have occurred incident Breach.

How does PulseTV.com detect and respond to cybersecurity incidents?

Detection and Response: The company detects and responds to cybersecurity incidents through third party assistance with Kroll.

Incident Details

Can you provide details on each incident?

Incident : Data Breach

Title: PulseTV Data Breach

Description: The complaint alleges that Freestyleโ€™s contract language had assured PulseTV that it was PCI DSS-compliant when it wasnโ€™t. Payment card information of over 236,000 of PulseTVโ€™s customers was compromised in a data breach that continued for more than a year. The breach was first found as a result of alerts PulseTV got in March 2021 and again in October 2021 regarding them being a Common Point of Compromise. After several failed investigations to find the breach, they hired Kroll to conduct an investigation, which led to the confirmation of the breach in 2022. There are rumours that the dark web has data from the breach.

Date Detected: ['March 2021', 'October 2021']

Type: Data Breach

What are the most common types of attacks the company has faced?

Common Attack Types: The most common types of attacks the company has faced is Breach.

Impact of the Incidents

What was the impact of each incident?

Incident : Data Breach PUL93611023

Data Compromised: Payment card information

Payment Information Risk: High

What types of data are most commonly compromised in incidents?

Commonly Compromised Data Types: The types of data most commonly compromised in incidents are Payment card information.

Which entities were affected by each incident?

Incident : Data Breach PUL93611023

Entity Type: Company

Industry: E-commerce

Customers Affected: 236,000

Response to the Incidents

What measures were taken in response to each incident?

Incident : Data Breach PUL93611023

Third Party Assistance: Kroll

How does the company involve third-party assistance in incident response?

Third-Party Assistance: The company involves third-party assistance in incident response through Kroll.

Data Breach Information

What type of data was compromised in each breach?

Incident : Data Breach PUL93611023

Type of Data Compromised: Payment card information

Number of Records Exposed: 236,000

Sensitivity of Data: High

Regulatory Compliance

Were there any regulatory violations and fines imposed for each incident?

Incident : Data Breach PUL93611023

Regulations Violated: PCI DSS

Investigation Status

What is the current status of the investigation for each incident?

Incident : Data Breach PUL93611023

Investigation Status: Ongoing

Initial Access Broker

How did the initial access broker gain entry for each incident?

Incident : Data Breach PUL93611023

Post-Incident Analysis

What is the company's process for conducting post-incident analysis?

Post-Incident Analysis Process: The company's process for conducting post-incident analysis is described as Kroll.

Additional Questions

Incident Details

What was the most recent incident detected?

Most Recent Incident Detected: The most recent incident detected was on ['March 2021', 'October 2021'].

Impact of the Incidents

What was the most significant data compromised in an incident?

Most Significant Data Compromised: The most significant data compromised in an incident was Payment card information.

Response to the Incidents

What third-party assistance was involved in the most recent incident?

Third-Party Assistance in Most Recent Incident: The third-party assistance involved in the most recent incident was Kroll.

Data Breach Information

What was the most sensitive data compromised in a breach?

Most Sensitive Data Compromised: The most sensitive data compromised in a breach was Payment card information.

What was the number of records exposed in the most significant breach?

Number of Records Exposed in Most Significant Breach: The number of records exposed in the most significant breach was 236.0K.

Investigation Status

What is the current status of the most recent investigation?

Current Status of Most Recent Investigation: The current status of the most recent investigation is Ongoing.

What Do We Measure?

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Incident
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Finding
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Grade
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Digital Assets

Every week, Rankiteo analyzes billions of signals to give organizations a sharper, faster view of emerging risks. With deeper, more actionable intelligence at their fingertips, security teams can outpace threat actors, respond instantly to Zero-Day attacks, and dramatically shrink their risk exposure window.

These are some of the factors we use to calculate the overall score:

Network Security

Identify exposed access points, detect misconfigured SSL certificates, and uncover vulnerabilities across the network infrastructure.

SBOM (Software Bill of Materials)

Gain visibility into the software components used within an organization to detect vulnerabilities, manage risk, and ensure supply chain security.

CMDB (Configuration Management Database)

Monitor and manage all IT assets and their configurations to ensure accurate, real-time visibility across the company's technology environment.

Threat Intelligence

Leverage real-time insights on active threats, malware campaigns, and emerging vulnerabilities to proactively defend against evolving cyberattacks.

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